Privacy statement

1. Object of this privacy statement

We are pleased that you have taken an interest in our internet presence and the offers on our website. The protection of your personal data (hereinafter “data”) is a very important matter to us. Therefore, we would like to inform you below which data are collected and how we process and use these data.

2. Responsible authority

The controller in the sense of the General Data Protection Regulation (hereinafter: GDPR ) is Shadow Elektroakustik (“us”), cf. our imprint. Please direct questions or comments regarding this privacy statement or general data protection to the following e-mail address:

3. Collection and use of your data

The extent and type of collection and use of your data varies according to whether you only visit our internet presence to call up information or whether you make use of the services we offer (e.g. contact form, dealer login, newsletter):

Visiting our website

When visiting our internet presence we only use data about you, which are automatically transmitted to us by your internet browser, such as

  • date and time one of our websites was visited
  • your browser type
  • the browser settings
  • the operating system used
  • the last site you visited
  • the volume of data transferred
  • the access status (the data transferred, file not found etc.)
  • your IP address

We do this in order to enable you to use the websites you have called up, for statistical purposes and in order to improve our internet offer. We store the IP address in anonymised form, there is no personal evaluation. The legal basis for this data processing are legitimate interests, Art. 6 Para. 1 f) GDPR).

Contact form

If you send us a message using our contact form we store the details you enter (for example, your name and e-mail address) in order to be able to process your request. The legal basis for this data processing are legitimate interests, Art. 6 Para. 1 f) GDPR. Your details will be deleted automatically after one month.


We use cookies for our internet presence. Cookies are small text files, which are sent by our web server to your browser during your visit to our websites and are stored by it on your computer. These may concern cookies of third party providers (e.g. Google, Facebook).

The type and quantity of the used cookies depends on the use of the offers on our website. Several cookies are deleted automatically again after the termination of the browser session, others remain set until a certain period of time has passed or they are deleted manually.

You can influence to what extent cookies are set and may be called by the settings in your browser. Here you will also find a list of the set cookies.

The data contained in the cookies will not be used by us for any other purpose than for the use of our website, in particular not for advertising purposes.

However, we would like to point out that the functionality of our website is restricted if you do not permit cookies.

You can inform yourself further about the type and dwell time of the used cookies on your computer on the websites of these providers:

4. Google Analytics

It is important to us to design our websites as optimally as possible and therefore make them attractive to our visitors. To this end, it is important that we know which parts of them appeal to our visitors and in what way. This website uses Google Analytics in this respect, a web analysis service by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

Google Analytics uses cookies, or text files, which are stored on your computer and enable you to analyse the use of the website. The information generated by cookies about your use of this website are generally transferred to a Google server in the USA and stored there. Owing to the IP anonymisation implemented by us your IP address is first abbreviated by Google within the EU member states or other contracting states of the treaty on the European Economic Area. Only in exceptional cases is the complete IP address transferred to a Google server in the USA and abbreviated there. Google uses this information on our behalf in order to assess your use of the website, compile reports about website activity and to provide further services connected to website use and internet use to us as website operators.
The IP address transmitted from your browser in the scope of Google Analytics will not be aggregated with other data by Google.
You can prevent the storage of cookies with the corresponding setting in your browser software; however, we would like to point out that in this case, you will, if applicable, not be able to use the full functionality of this website.
Furthermore, you can prevent the entry of the data generated by cookies and which refer to your use of the website (incl. your IP address) and the transfer to Google as well as the processing of this data by Google by downloading and installing the browser plugins available via the following link:
Alternatively, you can click on this link in order to only prevent the tracking on our website. This way an Opt-Out Cookie will be set for your browser and your terminal device, which prevents the data entry by Google Analytics for our website in this browser and on this terminal device until you delete it.

We use the data of Google Analytics so that we can recognise which topics are of interest for our visitors and in order to design our websites more appealing to you. The legal basis for the data processing are legitimate interests, Art. 6 Para. 1 f) GDPR. The anonymised usage data are stored for 14 months and erased automatically after the expiry of this period of time. You can find more detailed information relating to conditions of use and data protection under

5. Integration of Youtube Videos

We have integrated YouTube videos into our online offer, which are stored on and which can be played directly from our website. This way we can offer you interesting media contents on our websites. The legal basis for the data processing are legitimate interests, Art. 6 Para. 1 f) GDPR.

By the visit to the website YouTube receives the information that you have called the corresponding sub-site of our website. Moreover, among others the data stated under Point 3. of this statement are transmitted. This is carried out irrespective whether YouTube makes a user account available, through which you are logged in or whether no user account exists. If you are logged into Google your data will be allocated directly to your account.

If you do not request the allocation with your profile at YouTube you must log-out before activating the button. YouTube will store your data as usage profiles and use these for purposes of advertising, market research and/or to design its website suitable for the needs. Such an evaluation is in particular carried out (also for users who are not logged in) for the provision of advertising suitable for the needs and in order to inform other users of the social network about your activities on our website. You are entitled to a right to object to the formation of these user profiles, whereby you must contact the respective plugin provider in order to exercise this right.

In order to minimize the transmission of data to YouTube, all videos on our website are integrated in the extended data protection mode ("no-cookie").

You can receive further information regarding the purpose and scope of the data collection and their processing by YouTube in the privacy statement. There you will also receive further information regarding your rights and setting options for the protection of your privacy: Google also processes your personal data in the USA and has submitted itself to the EU-US Privacy-Shield:

6. Use of Script Libraries (Google Webfonts)

In order to present our contents correctly cross-browser and with an attractive graphical design, we use script libraries and font libraries on this website such as e.g. Google Webfonts ( Google Webfonts are transmitted in order to avoid multiple loading in the cache of your browser. For this purpose the browser used by you must establish a connection to the servers of Google and transfers information to Google such as browser name and version, website, operating system, screen resolution, IP address and language settings. The legal basis for the data processing are legitimate interests, Art. 6 Para. 1 f) GDPR. If the browser does not support the Google Webfonts or prevents the access, contents will be displayed in a standard font. You can find further information relating to Google Webfonts under and in the privacy statement of Google:

7. Your Rights

You have the right to obtain a confirmation from the data controller whether personal data relating to you are processed; if this is the case you have a right to information about these personal data and to the information specifically listed in Art. 15 GDPR. According to Art. 15 Para. 3 GDPR you have the right to receive a copy of the personal data, which are the object of the processing, from the data controller.

According to Art. 16 GDPR you have the right to request from the data controller the rectification of inaccurate personal data relating to you without undue delay as well as the completion of incomplete personal data.

You have the right to request from the data controller that personal data relating to you are erased without undue delay if one of the reasons specifically listed in Art. 17 GDPR applies.

You have the right to request from the data controller the restriction to the processing if one of the prerequisites listed in Art. 18 GDPR exists.

You have the right to receive the personal data concerning you from the data controller in a format outlined in Art. 20 GDPR.

You have the right, for reasons relating to your special situation, to file an objection at any time against the processing of the personal data concerning you, which is carried out owing to Article 6 Para. 1 f) GDPR, pursuant to Art. 21 GDPR.

If you have granted a consent to the processing of your data, you can withdraw this at any time. The lawfulness of the data processing carried out before your withdrawal will not be affected by a revocation.

Irrespective of another legal remedy under administrative law or in court pursuant to Art. 77 GDPR you have the right to lodge a complaint at a supervisory authority, in particular in the member state of your place of abode, your workplace or the place of the alleged infringement if you consider that the processing of the personal data relating to you infringes the GDPR. In Baden-Württemberg the responsible supervisory authority is the state officer for data protection and freedom of information, P. O. Box 10 29 32, 70025 Stuttgart.